Introduction
This Privacy Policy explains how Unibet Casino Online United Kingdom (“Unibet”, “we”, “us” or “our”) collects, uses, stores and protects the personal data of players who visit or register on unibet-uk-casino.com (the “Site”). Unibet operates under a licence issued by the UK Gambling Commission (licence number GBGC 45322), and our data handling practices are designed to meet the standards set out in the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, the Privacy and Electronic Communications Regulations (PECR), and the licence conditions and codes of practice (LCCP) issued by the Gambling Commission.
By registering an account, browsing the Site or otherwise engaging with our services, you confirm that you have read and understood this Policy. If you do not agree with any part of it, you should refrain from using the Site.
Who We Are
Unibet Casino Online United Kingdom is registered at Level 12, CityPoint Business Centre, 1 Ropemaker Street, London, EC2Y 9HT, United Kingdom. We act as the data controller for the personal information described in this Policy. Any questions relating to how your data is processed can be directed to our support team using the contact details set out towards the end of this document.
What Personal Data We Collect
To provide a secure and compliant gambling service, we need to gather a range of information from our players. The categories below cover the main types of data processed through the Site.
1. Information You Provide Directly
- Full name, date of birth and gender
- Residential address and country of residence
- Email address and telephone number
- Username and account password
- Payment details, including card numbers, e-wallet identifiers or cryptocurrency wallet addresses
- Identity verification documents, such as a passport, driving licence or recent utility bill, submitted as part of our Know Your Customer (KYC) checks
- Correspondence you send us through live chat, email or telephone
2. Information Collected Automatically
- IP address and approximate geographic location
- Device type, operating system and browser details
- Log-in times, session duration and pages visited
- Betting and gaming activity, including stakes, deposits, withdrawals and game history
- Cookie and tracking data (see the Cookies section below)
3. Information from Third Parties
- Identity and age verification results from third-party verification providers
- Fraud prevention and anti-money laundering checks from specialist agencies
- Self-exclusion status confirmed through GAMSTOP
- Information from payment providers confirming successful transactions
Why We Process Your Data
We only process personal data where we have a lawful basis to do so under UK GDPR. The main purposes and legal grounds are set out below.
- Performance of a contract: creating and managing your account, processing deposits and withdrawals, and delivering the games and features you use.
- Legal obligation: verifying your age and identity, preventing money laundering, and reporting to the Gambling Commission or other UK authorities where required.
- Legitimate interests: detecting and preventing fraud, keeping the Site secure, improving our games and services, and communicating with you about your account.
- Consent: sending marketing communications, using non-essential cookies, and any other activity where consent is the appropriate legal basis. You may withdraw consent at any time.
As a UK-licensed gambling operator, we are legally required to carry out age verification and identity checks before allowing withdrawals, and to maintain records that demonstrate compliance with anti-money laundering legislation. These obligations mean that certain data cannot be deleted on request while an account remains active or subject to regulatory retention periods.
Cookies and Similar Technologies
The Site uses cookies and similar tracking technologies to operate correctly, remember your preferences, measure performance and, where you have consented, deliver relevant advertising. Categories of cookies used include:
- Strictly necessary cookies that allow the Site to function, including keeping you logged in and processing transactions
- Performance and analytics cookies that help us understand how players use the Site
- Functionality cookies that remember your settings and preferences
- Advertising and targeting cookies that are used to show you relevant offers on and off the Site
You can manage or withdraw your cookie preferences at any time through the cookie settings tool on the Site or through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site, including your ability to log in or process transactions.
Marketing Communications
With your consent, we may send you information about promotions, bonuses and new games by email, SMS or push notification. You can opt out at any time by using the unsubscribe link included in our emails, adjusting your communication preferences in your account settings, or contacting our support team directly. Opting out of marketing communications will not affect your ability to use the Site or receive essential service messages, such as those relating to withdrawals or account security.
How We Share Your Data
We do not sell personal data to third parties. However, we share information with selected categories of recipients where necessary to run the Site and comply with our legal obligations, including:
- Payment providers and banking partners, to process deposits and withdrawals
- Identity verification and fraud prevention specialists
- The UK Gambling Commission and other regulatory or law enforcement bodies, where legally required
- GAMSTOP and other national self-exclusion schemes
- IT hosting and infrastructure providers who support the technical operation of the Site
- Professional advisers, such as auditors or legal counsel, where necessary
Any third party we work with is required to handle personal data in line with equivalent standards of confidentiality and security, and to use it only for the purposes we specify.
International Data Transfers
Some of our service providers may process data outside the United Kingdom. Where this occurs, we take steps to ensure an adequate level of protection is in place, such as relying on adequacy decisions recognised under UK law or using standard contractual clauses approved for use in the UK. You can request further details about the safeguards applied to any specific transfer by contacting us.
How Long We Keep Your Data
We retain personal data for as long as necessary to fulfil the purposes described in this Policy, including any applicable legal, accounting or regulatory retention requirements. As a UKGC-licensed operator, we are generally required to retain customer due diligence and transaction records for a minimum period following the end of the business relationship, in line with anti-money laundering legislation. Where data is no longer needed, it is securely deleted or anonymised.
How We Protect Your Data
We apply industry-standard security measures to protect personal and financial information, including encryption of sensitive data in transit, restricted access controls, regular security testing and segregation of player funds from operating capital. While no system can guarantee absolute security, we continually review and update our practices to reduce risk and respond quickly to any potential incident.
Your Rights Under UK GDPR
As a UK resident, you have a number of rights in relation to the personal data we hold about you. These include the right to:
- Request access to the personal data we hold about you
- Request correction of inaccurate or incomplete data
- Request erasure of your data, subject to our legal and regulatory retention obligations
- Object to or restrict certain types of processing
- Request a copy of your data in a portable format
- Withdraw consent at any time where processing is based on consent
- Lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been mishandled
To exercise any of these rights, please contact our support team using the details below. We will respond within the timeframes required by UK data protection law and may need to verify your identity before processing certain requests.
Responsible Gambling and Data Sharing with GAMSTOP
Where a player registers for self-exclusion through GAMSTOP, we receive and process this information to prevent that individual from opening a new account or continuing to gamble on the Site, in line with our licence conditions. This data sharing is a regulatory requirement rather than an optional feature, and it applies across every UKGC-licensed operator simultaneously. Further information about responsible gambling tools available on the Site, including deposit limits, time-outs and self-exclusion, can be found in our dedicated Responsible Gambling section.
Children’s Privacy
The Site is strictly for use by individuals aged 18 or over. We do not knowingly collect personal data from anyone under this age. Age verification is carried out at registration and before withdrawals are processed. If we become aware that we hold data belonging to a person under 18, we will take immediate steps to close the account and remove the relevant information, subject to any legal retention requirements.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements or licence conditions. Any significant changes will be communicated through the Site or by email where appropriate. Continued use of the Site following an update constitutes acceptance of the revised Policy.
Contact Us
If you have any questions about this Privacy Policy or how your personal data is handled, please get in touch using the details below:
- Email: helpteam@unibet-uk-casino.com
- Phone: +44 20 3766 8145
- Postal address: Level 12, CityPoint Business Centre, 1 Ropemaker Street, London, EC2Y 9HT, United Kingdom
If you remain unsatisfied with our response, you have the right to raise a complaint with the Information Commissioner’s Office, the UK’s independent regulator for data protection matters, or with the UK Gambling Commission regarding matters connected to your licensed gambling activity.